New fragrance launch Australia and New Zealand wide for Givenchy.
Our company had tendered and won this contract to design and build multiple spaces for the launch of Givenchy’s L’Interdit fragrance in 2018. As lead designer, I was involved in the tendering process from design to production. In order to rollout this launch successfully, designs needed to be kept consistent across all location in Australia and New Zealand and that the budget for the project was spent in locations of high traffic and larger sale markets.
The main challenge was ensuring the quality was consistent across all locations. This meant the main features of the stand which were interactive or were the feature displays were built in house and freighted to the corresponding locations.
Overall client were happy with what we produced and we were able to maintain consistency across all launch locations.