Range of videos to launch Acer's creative range of devices in Australia.
Acer Australia had tasked our agency to create a series of 6 videos for the new ConceptD devices, which were a range of devices tailored to the creative industry professionals. The project involved storyboarding each device's scenario and working with a copywriter to naturally include the technical specs into the story, setting up the shoot schedule and talent scouting as well as liasing with the videographer and art directing the shoot.
As this project was given a tight schedule and turnaround, it was a challenge managing 6 different talents and making sure the set and shooting went to schedule each shoot day. The outcome was a series of videos which have a total combined 4,000+ views.
